consumer perception

DairyCast 0429 - Producer Meets Consumer At CFI's Food System Summit

DairyCast 0429 Show Notes:

What do consumers really think about farming?

consumer, farmer, and rancher survey

The U.S. Farmers & Ranchers Alliance released a consumer, farmer, and rancher survey that says 42% of consumers believe US is heading in wrong direction. Additionally, it states 93% of farmers believe consumer perception of modern farming is somewhat or not accurate. This sets up a disconnect in the US on food production practices and consumer preferences.

Consumers think about food production constantly, yet know very little about how food is brought to the dinner table. Consumers are firmly divided on the direction of modern agriculture.

DairyCast 0414 - Connecting With Consumers On Their Terms

DairyCast 0414 Show Notes:

DairyCast 0413 - Consumers Want To Know YOU

DairyCast 0413 Show Notes:
  • Consumer education efforts are central to your ability to continue business for the long haul.  Why we do what we do when we do it,  Aaron Putze, Director External Relations, Iowa Soybean Association, joins the conversation with these selected comments from his presentation at the recent Animal Ag Alliance Stakeholders Summit.

DairyCast 0398 - BQA Seeks To Meet Consumer Needs

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mp3DairyCast 0398 Show Notes:

DairyCast 0363 - The Facts and Fiction Behind Agriculture's Role in Antimicrobial Resistance - Part 2

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mp3DairyCast 0363 Show Notes:
  • Dr. Jared Taylor, DVM and assistant professor at Oklahoma State University, provides the facts, myths and follies regarding agriculture's role in antimicrobial resistance.

DairyCast 0362 - The Facts and Fiction Behind Agriculture's Role in Antimicrobial Resistance - Part 1

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mp3DairyCast 0362 Show Notes:
  • Dr. Jared Taylor, DVM and assistant professor at Oklahoma State University, provides the facts, myths and follies regarding agriculture's role in antimicrobial resistance.

DairyCast 0356 - Making a Difference by Telling Your Story

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mp3DairyCast 0356 Show Notes:
  • With the continuing assaults on our dairy industry by animal rights activists, the need for proactive advocacy is greater than ever. In response to the growing educational gap between consumers and the dairy, Dairy Management, Inc. has developed a great solution.
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