What Are The Economics into 2012?

The Economy, Silly!
Audio via DairyCast.com


Bob Young, American Farm Bureau's chief economist, is seeing food costs going up through their consumer surveys.
Our surveys' would suggest those food prices are up, and up significantly.
However, there are enough of uncertainties in the market places that suggest that food prices will only be a factor but not the driver.

Other activity in agriculture suggests that the sector as a whole is doing well. There still are issues with corn and bean prices remaining high, with impacts to cattle prices. But over all 2012 looks pretty good.

DairyCast update for December 1, 2011, It's The Economy, Silly! What Keeps Economist Up At Night?

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You know how to produce milk. Lots of it. And very efficiently. But those things outside your control never end. Consumers want today's prices and quality produced under conditions and technology from the 1950's. How do you tell them agriculture needs technology to feed 7 billion people?  What don't they understand? Dr. Marty Strauss, Kahn Strauss and Associates, shares how to better bridge that producer / consumer communications gap when today's consumer doesn't really understand what they're getting and why. 

And speaking of consumers, food prices rising. Will they blame ethanol or milk producers? And what will it mean inside the beltway when negotiations on the next Farm Bill begin? American Farm Bureau chief economist Bob Young shares that and more.
How is your dairy conference connection developing? Conferences are more than just the event location, presenters, food, and attendees. Each successive event you plan is building a feeling, a movement, possibly even a brand.

DairyCast 0439 - It's The Economy, Silly! What Keeps American Farm Bureau Federation Economist Up At Night?

DairyCast 0439 Show Notes:
  • Food prices are higher and the consumer (Black Friday sales notwithstanding) are hunkering down.  What does it mean for U.S. agriculture and agricultural policy?  Let's ask American Farm Bureau Federation chief economist Bob Young.

How Will Farms Be Impacted By US EPA Rule?

Spill Prevention, Control, and Countermeasure
The US EPA Spill Prevention, Control and Countermeasure rule was developed because of the Deepwater Horizon oil spill in 2010. This new ruling applies facilities that have a total capacity to contain over 1320 gallons of oil, including gasoline, crop oil, vegetable oil, or animal fat. Fat can be an element for many feed mills, even fat in 55 gallon drums, and many farm operations can have gasoline or diesel fuel in sufficient quantity to apply. Facilities must have a plan in place to prevent the spill entering waterways. The plan does not have to be submitted to the EPA, but must be in place upon inspection.

DairyCast 0438 - We Know The Importance Of Technology, But How To Tell Consumers?

DairyCast 0438 Show Notes:
  • Dr. Marty Strauss, a consultant with Kahn Strauss and Associates was a speaker and panelist at the recent Food Systems Summit where discussion focused on creatively communicating what today's agriculture provides; food safety, low cost, convenience, etc.  I asked Dr Strauss how to better bridge that gap when today's consumer doesn't really understand what they're getting and why. 

DairyCast Update for November 18, 2011, Wisconsin Milk Marketing Board Wish List

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Do you like surprises?  Susan Bora, Senior Vice President at the Food Marketing Institute, says her processor/retailer members don't either. When asked how we can work better with our retail partners, top of her list is letting them know when something is coming their way, good or bad. Transparency is a virtue, because in this internet i-reporter driven age, it will be outed sooner or later.

Conversations from the World Dairy Expo highlights the Wisconsin Milk Marketing Board Wish List. What they're doing and where they're going in the year ahead. It's all about moving product from the shelves and from our shores. More conference conversations coming in the weeks ahead so stay tuned.
How is your dairy conference connection developing? Conferences are more than just the event location, presenters, food, and attendees. Each successive event you plan is building a feeling, a movement, possibly even a brand.

DairyCast 0437 - Food Marketing Institute Wants To Bridge Producer Consumer Communication

DairyCast 0437 Show Notes:
  • Susan Bora, Senior VP for communications at the Food Marketing Institute, discussed efforts underway at the Food Marketing Institute to better communications from retailer to consumers.  She shares her thoughts on transparency and foreknowledge of issues which might impact perception at the recent Food Systems Summit. 

DairyCast 0436 - What Is Future Focus For Wisconsin Milk Marketing Board

DairyCast 0436 Show Notes:
  • While the dairy industry has had its hands full moving forward in light of high feed prices, Matt Joyce, producer communications specialist with the Wisconsin Milk Marketing Board, says the effort to reinforce the nutritional value of dairy products and reintroduce the producer to the consumer remains a key element of their marketing effort.
  • EatWisonsinCheese.com

DairyCast 0435 - Tubing For The 21st Century From Saint Gobain

DairyCast 0435 Show Notes:
  • As an exhibitor at World Dairy Expo, Saint Gobain was a stop for many attendees to view and discuss new tubing technologies and steps to improve milk quality.  
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